Year: 2018

by Matt Weik Have you ever found a supplement you like, and almost immediately it gets reformulated and you find it isn’t the same? I’ve been there, and I’ve been on the receiving end of customer complaints as well from my time in the industry. Why do brands fix something that isn’t broke? Well, there […]

by Matt Weik To get this out of the way and avoid any confusion, this article will use turmeric and curcumin interchangeably. Turmeric is a spice that is commonly used in Indian food and gives curry its rich and deep yellow color. For years turmeric has been used as a medicinal herb along with its […]

by Matt Weik Let’s think for a minute of our buying habits. How many of you actually go to a store these days to make your purchases? Now, how many of you do the majority of your buying online? You might be thinking that there are certain items that you only purchase online while others […]

by Matt Weik Convenience will always be a deciding factor in if someone will use a supplement or not. We are used to eating bars, drinking shakes, and swallowing pills. However, now a new delivery method is coming to market and it is in the form of an oral supplement spray. Will this new trend […]

by Anthony Roberts To people getting their dietary supplement information through the mainstream media, it must seem like the industry is unregulated and dangerous. Press releases and studies covered in the news often focus on negative results: supplemental antioxidants increase cancer risk, ingredients are being sold illegally, and protein powder is filled with contaminants such […]

by Matt Weik I’m not going to beat around the bush—I am not a fan of mass gainers at all. And when I say I’m not a fan, I mean I refused to sell them when I worked for a large supplement company and it drove them nuts. I simply don’t believe in them and […]

by Matt Weik More and more candy bar manufacturers are seeing what’s going on in the market and how in demand protein is in the American diet. With that being said, they too are tossing their hat in the ring in hopes of seeing their sales sky-rocket with a “healthy alternative” to their traditional candy […]

by Matt Weik If you’re anything like me, you always question why things are the way they are and want to have a better understanding. So, being that I’ve been in the industry for over a decade, I wanted to see why (today) consumers are purchasing products from certain brands. What makes them open up […]

by Matt Weik Look, I like free as much as the next guy, but enough is enough. The fitness and supplement industry is plagued by brands and “experts” giving everything away for free. Don’t get me wrong, it’s nice to get a little help every now and then as well as try some free supplements, […]

by Matt Weik For the most part, bodybuilders are simple human beings. They eat, sleep, and train. However, it’s nice to splurge every once in a while, in order to help keep you on track and enjoy your passion—all while making life just a little bit easier. So, for that reason, I’ve composed a list […]